Kota Activate

Ask anything. Automate everything.

Connect everything across your revenue team and turn it into action. Ask anything for instant answers or let Kota automate workflows for you so nothing ever slips.

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KOTA ASK ANYTHING

Your pipeline, in plain English.

Kota reads every call, every email, every CRM signal across your team. Ask in Slack, on your phone, or in Hyperbound.

Build Bots + Scorecards

Build realistic roleplay bots and customizable scorecards so teams can standardize messaging, simulate real scenarios, and reinforce best practices across the organization.

Coaching Opportunities

Surface coaching opportunities directly within active deals so reps can refine their approach, strengthen key moments in the sales process, and improve execution before their next customer conversation.

Analyze Deal Risk

Analyze signals across sales conversations to identify which deals are at risk, where momentum is slowing, and what needs to change to move them forward.

Identify Winning Behaviors

Analyze messaging patterns, objections, and buyer signals across sales conversations to understand what's helping deals progress, where conversations stall, and how teams can improve execution over time.

Trend Analysis

Analyze trends across conversations to identify recurring objections, messaging gaps, and patterns that impact deal progression.

KOTA AUTOMATIONS

Set workflows once. Kota runs them every time.

Choose a trigger. Define what Kota does with the signal. Pick where it goes. Or start with 40+ prebuilt automations. Kota takes it from there — updating CRM, flagging risk, assigning coaching, and keeping deals moving.

150%

Increase in demo
conversion rate.

Faster time to
first closed deal.

50%

Decrease in
ramp time.

Kota is one of the best AI agents I've used. I can create one bot and instantly generate variations for different teams and scorecards—saving hours of manual work.

Hannah Udell

GTM Enablement Manager

Kota helps me quickly pull exact quotes and examples from calls to explain feedback—making coaching more objective, saving time, and giving reps clear direction on how to improve.

Brandon Buntine

Sales Enablement Manager

Kota is the best AI I've seen for understanding queries and delivering structured insights. I know if I need something from Hyperbound, Kota has me covered—it's a game changer.

Mike Marek

Sr. Director, GTM Strategy, AI, & Automation

Resources

Explore articles, videos, and customer stories about Kota Activate.

Watch On Demand

See how our own AEs utilize Kota to help them close more deals.

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Feature Highlight

Read more about how Kota can turn scattered insights into clear answers and better execution.

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Frequently Asked Questions

How is this different from using ChatGPT or Claude with my transcripts?

Unlike generic AI tools, Kota is grounded in your actual sales data—so it can analyze performance, trends, and deals in context, not just summarize conversations.

Can I trust the insights and analysis Kota provides?

Kota is built on your real call data, scorecards, and CRM inputs—so every insight is tied back to actual activity, not generated guesses.

Is Kota just for analytics, or can it actually take action?

Kota doesn't just answer questions—it can identify gaps, generate reports, and create targeted coaching and roleplay scenarios automatically.

Who is Kota designed for?

Kota supports reps, managers, enablement, and RevOps by delivering role-specific insights and actions tailored to how each team improves performance.

We already have analytics in Gong—why do we need this?

Traditional analytics show what's happening in deals, while Kota explains why it's happening and what to do next to improve outcomes.